Gasoline Alley Farmers’ Market needed a brand as fresh and vibrant as the market itself. We led a full rebrand – logo design, visual identity, and a custom website build – to capture the spirit of a community-driven market rooted in local pride. The new look is bold, welcoming, and built to grow with them.

From the typeface to the hand drawn elements, every piece of the brand was crafted to reflect the energy of the vendors, the quality of the products, and the warmth of the experience. The website brings it all together, giving visitors an easy way to explore the market, meet the makers, and plan their next visit to Red Deer’s go-to local destination.